Business & Organisational Stories
"Finding what matters to your consumer."
Personal Stories
"Finding your Soul Life."
"The real value of your business or organisation is discovered through the stories of user experience."
Your business stories reveal how your products and services become meaningful and desired by your customers. This process moves you from thinking to feeling and understanding the emotion created. The strength of your value proposition is revealed in every user experience story.
Your organisation’s stories should reflect your organisational values and how they create meaning for those who interact with you. It is the thing that differentiates you from others delivering the same services.
The meaning of your stories will tell you WHY people engage with you.
"I know you are unique and have a lifetime full of special experiences...these memories are true to you, so why not use them to create a Soul Life."
Telling those personal stories should come naturally and without fear. Everyone should own them, always be TRUE to them and be confident that they can tell their personal stories with genuine emotion.
Personal storytelling works because someone will accept the gift of your story and listen.
Meaningful relationships form when you say it and others listen.
Use your personal Stories to move others from thinking to feeling
Why people buy from you is the most important thing to learn from consumer stories
“Humans live in stories everyday, and dream in stories all night long. We are all story tellers and story listeners." - Anon.
Perfect for...
Developing Leaders
Team Building
Embedding Organisational Values
Personal Development
